Newsstand in iOS 5 helps magazines grow subscriber base

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On December 26, 2011

With the introduction of iOS 5 Apple introduced what was to be the savior of Newspapers and Magazines, by giving publishers their own virtual shelf space in a highly visible app. Several other publications have already touted their success stories with Newsstand, and now Popular Science is joining the chorus.

Popular Science is probably most popular among the tech crowd recently the company released their cumulative subscription numbers. As you can see from the table below and as reported by AllThingsD’s Peter Kafka the magazine not only saw a leap in subscriptions the second week of October, when newsstand was released, but has at the same time seen a constant increase in subscribers.

It has been interesting to see how the release of newsstand has helped different magazines grow in popularity and subscriber base, how about you have you started reading more magazines since they have been released through the newsstand app?